On Friday, I was supposed to send to my team a finalized write-up on who my ideal client is, what she struggles with and why she needs me.
Sounds simple, right?
For some reason, I was stuck. It was one of those moments when I knew what that was, but just couldn't verbalize it, explain it. And it wasn't something to be copy-pasted from my website, either.
I would assume that you've been there before?
So, it was Saturday morning when I was still working on that write-up. The girls were playing with their toys (it's so great now that they can play together), radio was playing in the background.
But the perfect scenery soon ended with many interruptions: thirsty, hungry, need to go potty, wanting a different song, mami-she-took-my-toy fights.
Wanting simply to focus on finalizing what I was working on as the final deadline was approaching, I could feel how aggravation started to build up.
Again, I would imagine that you have been there, too?
Regardless. Trying to find the right words, form meaningful sentences... somehow nothing made sense. I was pissed.
(If you know me, then you know what follows: to release frustration, I turn to cleaning the house. Sometimes, I also talk to myself while I declutter, dust and vacuum).
And then, something amazing happened. All the emotions that I was experiencing are the exact ones she, my client, is experiencing! The setbacks, frustration, distractions.
Oh, words started to come on their own, and I ended up writing 4 pages!
The reason I wanted to share this is that many times, we try to push aside all those negative emotions, and try to focus on the positive. But sometimes, we just need to let the negative ones happen, too. We need to allow ourselves to be angry, sad, even envious. Acknowledge them, let them be, and then let them go.
So that you can continue being - you, all the way!